Pinacoteca di Brera
A new digital presence for the museum.
Web design, development, communication
The project
In 2024, we designed and developed the new Pinacoteca di Brera website. A new chapter in a collaboration that has brought together digital experiences, content and visual communication over time.
From entering the museum to discovering its artworks
The website brings together three moments of navigation: entering the museum, exploring its masterpieces and looking closely at an individual artwork. A journey connecting the collection as a whole with the details of each work.
An ongoing collaboration
The project continues a collaboration that includes the museum’s previous website, with content about collections, activities and restoration, high-resolution images and video.
Bottega Brera
For the Pinacoteca’s design and bookstore, we created the name Bottega Brera, designed its logo and developed the space’s visual design. The museum’s story enters the physical space through identity, images and words.
- VIVA!
- Creative direction, design & project coordination
- ROAR Creative (opens in a new tab)
- Web development